Zisis is the Head of SEO at iTrust, responsible for strategies that bring more organic traffic to our clients—in other words, ensuring that internet users find exactly what they need. With over 15 years of experience, he has witnessed SEO transform from “searching for keywords” to “delivering genuine value.” In his daily routine, he designs and implements strategies focusing on clients’ needs and goals. What he loves most about his job is that he never gets bored—how could he when he works daily with industries ranging from furniture and clothing to insurance and… certification companies? His secret weapons are his calmness and organizational skills. At iTrust, he loves the collaborative environment where everyone is always ready to help—whether it’s an urgent project or changing a tire in the parking lot. He is a graduate of the Automation Department of the Technological Educational Institute (TEI) and holds an MSc in Wireless Communications from Brunel University, with certifications that fill a small cabinet. In his free time, you’ll find him playing tennis, guitar, tending to his garden, or relaxing with PC gaming. His motto is simple but valuable: “Everything will be fine!”