Unlocking the Power of Facebook Retargeting: Supercharge Your Business Growth

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Facebook retargeting is a potent tool in the arsenal of digital marketers, offering a unique opportunity to re-engage with your audience and significantly boost conversions. This guide will delve into the intricacies of Facebook retargeting, from understanding its role and benefits to setting up effective campaigns, advanced strategies, and common pitfalls to avoid. Whether you’re […]

Now Hiring: Digital Marketing Executive (German Native) /Account Manager (Thessaloniki)

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As an experienced Digital Marketing Executive, you will support our customers in planning, implementing and optimizing their online marketing strategy. Do you have a great passion for everything related to marketing and technology, are you very familiar with the concepts surrounding digital marketing and know how to use digital channels to secure growing revenue? Are […]

Meta Ads vs Boosted Posts: How to choose the ideal advertising strategy for your business

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Picture this: you’ve finally secured the funds to have a proper ad budget, you’ve identified your target audience, and you’re ready to launch your ad campaign and see those sweet leads and sales start rolling.  So you press the big red button, and…  Nothing happens.  “It’s alright,” you tell yourself, “I’ll wait a bit longer […]

Unveiling SEO Trends & Best Practices in Greece: A Comprehensive Guide for 2023

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Unless you’ve been living under a rock without internet access since, well, forever, you probably already know that SEO, or Search Engine Optimization, is a big deal in digital marketing. It’s like a guidebook for search engines like Google; it helps them find your website more easily. This is super important for businesses, especially in […]

What is a Landing Page, and How Does it Work? 

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Are you wondering “what is a landing page” and how it can help you gain more leads and customers? Don’t worry, we got you.   In today’s blog, we are diving into the magic of landing pages and their benefits for your organization. By the end of this post, you will know what a landing page […]