Facebook retargeting is a potent tool in the arsenal of digital marketers, offering a unique opportunity to re-engage with your audience and significantly boost conversions. This guide will delve into the intricacies of Facebook retargeting, from understanding its role and benefits to setting up effective campaigns, advanced strategies, and common pitfalls to avoid. Whether you’re […]
As an experienced Digital Marketing Executive, you will support our customers in planning, implementing and optimizing their online marketing strategy. Do you have a great passion for everything related to marketing and technology, are you very familiar with the concepts surrounding digital marketing and know how to use digital channels to secure growing revenue? Are […]
Picture this: you’ve finally secured the funds to have a proper ad budget, you’ve identified your target audience, and you’re ready to launch your ad campaign and see those sweet leads and sales start rolling. So you press the big red button, and… Nothing happens. “It’s alright,” you tell yourself, “I’ll wait a bit longer […]
Unless you’ve been living under a rock without internet access since, well, forever, you probably already know that SEO, or Search Engine Optimization, is a big deal in digital marketing. It’s like a guidebook for search engines like Google; it helps them find your website more easily. This is super important for businesses, especially in […]
Staying ahead of the curve in digital marketing is a must for businesses looking to reach their goals. Search Engine Optimization has been around since the beginning, and remains one of the most powerful tools available when it comes to driving organic web traffic. Despite ever-shifting algorithms and trends, SEO will continue playing a pivotal […]
Curious to find out which are the top 7 email marketing trends in 2023? In this blog we will analyze these emails marketing trends, explaining why they’re important and how you can use them. Email marketing is a powerful tool for businesses and can help them strengthen their strategies. Also, it helps to reach and […]
Ask anyone working in a digital marketing agency and they’ll tell you the same: Google Ads is the cornerstone of some of the most successful PPC marketing campaigns out there. And while it can be a powerful tool for businesses to increase their visibility and drive traffic to their websites, it can also be costly […]
Are you wondering “what is a landing page” and how it can help you gain more leads and customers? Don’t worry, we got you. In today’s blog, we are diving into the magic of landing pages and their benefits for your organization. By the end of this post, you will know what a landing page […]
Google Ads Performance Max is a tool that allows businesses to create and manage their Google Ads campaigns. It’s a great way to complement your digital strategy, but it can be tricky to use if you’re not familiar with the philosophy of performance marketing. But to find a way to better approach Performance Max campaigns, […]
Let’s set the scene. It’s time for your next blog or Facebook post but your “content ideas” folder is empty. It’s ok, we’ve all been there. But if you wonder how come all these brands keep posting consistently and on time, we have the answer; they use a content calendar. In this blog post we’ll […]
